According to the annual report published this Monday by Médiamétrie, TF1 was the leading channel in 2024.
Among the successes: the launch of “Bonjour! La Matinale” or the series “Plus Belle la vie even plus belle”.
“HPI” achieved the best fiction audience of the year with 9.7 million viewers for the launch of season 4.
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Star Academy 2024
It's a great year ending for TF1, which remains the leading television channel in France in 2024. According to the annual report published Monday by Médiamétrie, the channel achieved an 18.7% share over the year. audience, a slight increase of 0.1 point, despite exceptional competition from the Paris Olympics broadcast by France Télévisions.
The Group is also achieving excellent performances with 26.8% audience share among those aged 4 and over and confirms its leadership in commercial targets, with 33.5% among the Frda-50 (women responsible for purchasing under fifty), 30.5% for 25-49 year olds and 33% for 15-34 year olds.
“HPI”, queen of audiences
The launch of “Bonjour! La Matinale TF1” was a success since the show presented by Bruce Toussaint doubled the audience share of the box to reach almost 9% market share. Same for the series More Beautiful Life even more beautiful which brings together 3 million viewers every day across all of its broadcasts.
As for information events, leaders and in progress, they are further widening the gap with their direct competitor: 2.3 million viewers in advance at 1 p.m. and 1.2 million in advance at 8 p.m.
On the fiction side, the best audience of the year was achieved by the launch of season 4 of the phenomenon series HPI with 9.7 million viewers. Entertainment also performed very well, such as Enfoirés (9.4 million viewers), Miss France (7.6 million viewers) and the “Star Academy” phenomenon.
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TF1+ is also establishing itself as the leading French free streaming platform with nearly 4 million daily streamers and 3.5 billion videos viewed. With expansion in French-speaking countries, TF1+ aims to become the benchmark free streaming platform for the French-speaking world.
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