Lamborghini now has its own channel

Lamborghini now has its own channel
Lamborghini now has its own TV channel

There’s an app for everything, right? Lamborghini already has its Unica application, but you have to be a Lambo customer to use it. Now there’s a new app for everyone, and it’s called Lamborghini .

Yes, there is now a dedicated TV channel that only broadcasts Lamborghini footage all the time. This is actually a streaming app that you can download for free, but you won’t have it on your iPhone. In fact, you won’t use it on any mobile device unless it has Android TV, Tizen, or Webos TV. These are currently the only outlets for Lamborghini TV.



Photo: Lamborghini

If you’re not familiar with these systems, know that they are commonly used on smart TVs. Tizen is associated with Samsung, while Webos TV is used on LG and some Hyundai TVs. Android TV is installed on a wide range of smart TVs.

What will you find on Lamborghini TV? There are categories for historical videos, in-depth engine and technology reports, podcasts, model-specific information, and more. You can see a track test of the Revuelto, learn about the Temerario’s new twin-turbo V8, listen to a podcast with Lamborghini boss Stephan Winkelmann, or see what happened to the black Countach immortalized in The Cannonball Run.

If this all sounds familiar, you’re not wrong. After testing Lamborghini TV, it appears that much of the content comes directly from the automaker’s YouTube channel. Most clips are only a few minutes long, except for podcasts, which are also available on YouTube. For now at least, it doesn’t seem like there’s much we haven’t already seen.

But showing a 3D rendering of an Aventador on a 70-inch 4K TV is pretty cool.

Tech

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