The uniqueness of a Level smart lock lies in the innovative minimalist design of its deadbolt mechanism. By integrating the electronics into the lock itself, Level smart locks eliminate the need for a bulky external housing, as is the case with other digital locks. As a result, the lock’s overall footprint is less than half the industry average – small enough to be almost completely unobtrusive on both sides of a door. This makes a Level smart lock virtually indistinguishable from a traditional, non-smart deadbolt.
Level’s “invisible technology” is far from cheap; its WiFi lock (available on Amazon) sells for significantly more than most “all-in-one” smart locks from companies like Aqara or Yale, which often include keypad access for less than the Level Lock Plus Connect. Level has achieved its premium status through relentless R&D and the design expertise of former Apple employees. Still, the brand has had little impact on the smart lock market, with revenue of just $16 million last year.
