This summer, thanks to Mars, M&M’S® will be joining you at your local movie nights, bringing Canadians together for delicious, fun-filled cinematic experiences
TORONTO, June 13, 2024 /CNW/ – For decades, M&M’S, a proud part of the Mars family, has been the beloved snack brand for movie fans who enjoy them alongside their favorite dramas, thrillers or romantic comedies. To kick off the summer season, M&M’S is teaming up with community movie nights across the country, bringing Canadians together around their mutual love of movies and the snack foods that accompany them.
” HAS March Wrigleyour goal is to inspire daily moments of joy and we believe in the power of creating pleasant, shared experiences that unite people,” mentioned Patrick Zengmarketing director at Mars Wrigley Canada. “This summer, M&M’s and March Canada are excited to partner with local movie nights to bring communities together, adding a touch of color and joy to make these events more inclusive and enjoyable for everyone. »
Starting June 19 and running through August 18, M&M’S will make appearances at outdoor movie nights in Torontoin Ontario, Vancouverin British Columbia, Calgaryin Alberta, and Montreal, Quebec. Fun and unique experiences will be included, such as branded kiosks as well as a colorful wall-mounted M&M’S dispenser offering a variety of tasty M&M’S to enjoy. The first 50 people to show up will receive a picnic blanket bearing the image of M&M’S, for a cozy evening of cinema under the stars.
This summer, M&M’S and March Canada will sponsor the following collective movie nights, helping communities reconnect:
Canadians can join the M&M’S and Funkind community to celebrate free moments shared around a good movie. Don’t hesitate to immortalize it all on social networks by tagging M&M’S with the keyword #ForAllFunkind.
ABOUT MARS, INCORPORATED
Mars, Incorporated believes that the world we want tomorrow starts with how we do business today. As a global family business, Mars transforms, innovates and evolves to positively impact the world.
With our diverse and growing portfolio of confectionery, food and pet care products and services, we employ more than 140,000 dedicated associates. With nearly $47 billion in annual sales, we produce some of the world’s most beloved brands, like Ben’s Originaltm, CESAR®, EXCEL®, KIND®, M&M’S®, SNICKERS®, PEDIGREE®, ROYAL CANIN® and WHISKAS® . We are creating a better world for pets through our global network of veterinary clinics and diagnostic services, including AniCura, BANFIELDtm, BLUEPEARLtm, Linnæus and VCAtm, using cutting-edge technology to develop innovative programs in genetic health screening and DNA testing. For more information about Mars, visit www.mars.com. follow us on Facebook, Twitter, Instagram, LinkedIn And Youtube.
SOURCE Mars, Incorporated
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Press release sent on June 13, 2024 at 07:05 and distributed by:
