In France, business tourism, or MICE (Meetings, Incentives, Conferences, Exhibitions) is a sector that continues to develop. And for good reason. The transport and accommodation infrastructures present in France, as well as the cultural and historical heritage and the renowned gastronomy, are all assets which make it a privileged destination for professional events. Assets that we find here in the Landes. Although the territory is still relatively unknown in this sector, the trend is starting to reverse.
Among the facilities available, the Atrium, an art-deco room with 500 seats in the heart of the city. Credits: Grand Dax Tourist and Hydrotherapy Office
With its atypical facilities, its hotel capacity and its very “South West” image, the Dax conurbation has all the assets to attract business conferences and seminars. A niche that the Tourist and Hydrotherapy Office has been successfully developing for several years now.
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