PUMA new SDR equipment supplier from 2024-25 season

Stade de Reims is delighted to announce a prestigious partnership with PUMA, which becomes the new official equipment supplier of the Club. From the 2024-25 season, players will wear innovative and high-performance outfits from the PUMA brand.

PUMA continues to assert its presence at the highest level of French football by becoming the new equipment supplier for Stade de Reims. A pride for the feline brand to commit in the long term with a club with a rich past, today materializing the future and ambition. This new collaboration, full of meaning for both parties, is part of a common desire to make the Champagne club shine in France and abroad.

“We are extremely proud to partner with Stade de Reims, a club with a strong history and an undeniable passion for football,” declared Christophe CanceManaging Director of PUMA France. “We share values ​​together and a common ambition to make this partnership shine in the region, by deploying our creative know-how together. »

“The association with PUMA, a leading international brand with a common DNA with the SDR, is fully in line with the virtuous dynamics generated around the Club in recent seasons” add Matthew LacourGeneral Director of Stade de Reims. “We are particularly pleased to begin this new era with a partner of this caliber. A collaboration resolutely focused on the future, like a now common adage that we proclaim with ambition: Forever Faster. »

This new partnership is obvious for the equipment manufacturer, for whom it is important to support the Stade de Reims through all its facets: its history, its city, its region and its resulting socio-cultural heritage. Together, they aspire to write a new chapter in the history of football, with equipment that combines performance, style and respect for its roots. Supporters will be able to discover the first official outfits from July 6. Date which will mark the reopening of the store at the Auguste-Delaune stadium, completely redesigned to offer a new experience to Rouge et Blanc supporters.

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