With New Year’s Eve, the number of made in Italy sparkling corks popped during the holidays rises to more than 100 million, with the tricolor bubbles that will be present on 83 percent of tables, from homes to restaurants and farms . This is according to a Coldiretti analysis on data from Ismea-Ui and Ixe’, on the occasion of New Year’s Eve which traditionally represents the peak of sparkling wine consumption in Italy, increasing by 2 percent compared to last year, while champagne fell by 8 percent. . If Prosecco continues to be at the top of the ranking of national productions, with a proportion of around 70 percent of the total bottled – according to Coldiretti – we now find a wide variety of bottles on holiday tables, from traditional bottles like Franciacorta, Asti and Trento. This is a growing presence of small wineries that have quickly spread throughout the peninsula, from Abruzzo to Sicily, Tuscany, Marche, Lazio and Umbria. Examples of these excellences are Trebbiano, Verdicchio, Oltrepò, Alta Langa, Moscato, Falanghina, Grechetto, Malvasia, Grillo, Nero d’Avola, Negroamaro, Durello and Vermentino, to name a few.
But Italian bubbles are also popular abroad where they are expected to reach almost 2.3 billion euros this year, the highest on record, an increase of 9% compared to 2023, according to Coldiretti analysis on Istat data. A growth common to all markets, from the United States where there was an increase of 15 percent, to Germany (+6 percent) and Great Britain (+3 percent). Italian sparkling wines are also gaining in the country of Champagne, with +7 percent in France, and even in Putin’s Russia (+62 percent) where it is no coincidence that they are among the few products not affected by the embargo.
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