A search engine war is coming next week

A new kind of search engine could well appear next week. In any case, this is what a domain name linked to… ChatGPT suggests.

In 2023, Google alone will represent more than 93% of the search engine market share. This is clearly what we can call a monopoly… but for how long? A new generation is arriving and could well undermine the Mountain View giant.

A ChatGPT search engine

Since the boom in generative AI, the question of a revolution in the way we search for information on the Web has arisen. Between ChatGPT, Copilot, Gemini and other conversational agents, the means of searching for information have multiplied recently, with a precision that remains subject to controversy due to ” hallucinations » specific to generative AI.

What if OpenAI had found a solution to this problem? Sam Altman’s company has in any case registered the domain name search.chatgpt.com, promising a new tool to come. The page in question currently displays a simple “Not found“, but does exist since it is not a 404 error.

At the same time, rumors are growing about an event held by OpenAI next week. https://twitter.com/nonmayorpete/status/1786016972758528420a date even emerged: May 9.

What’s the difference with ChatGPT?

The big unknown lies in the difference between this tool and the current chatbot. Will it be more reliable? Very sourced? What form will it take, rather that of a chatbot or that of a traditional search engine? At the moment, there is no tangible information to answer these questions.

Last February,TheInformationalready mentioned this possibility, specifying that this search engine could be partly powered by Bing, the search engine of Microsoft, shareholder of OpenAI.

More personal content highlighted?

One of the major current challenges for search engines is to highlight truly relevant content. Due to the large number of sites designed solely for SEO, with poor quality content, many users have turned to other platforms for their searches such as YouTube, TikTok or Reddit.

A search engine capable of gleaning data, verifying it and providing an index of confidence could radically change the way we carry out searches. And perhaps finally bring some competition back to this market.