June 24, 2024 at 7:10 p.m. by Thomas
The Paris Saint-Germain and the fashion brand 3.Paradis unveiled their third collaboration: a limited edition jersey celebrating the 12th French championship title of the Parisian club. This piece, produced in 860 copies, fuses the world of football and fashion while conveying values of unity, peace and inclusion.
A PSG fourth jersey customized by 3.Paradis
The design of this special jersey is based on the fourth of the 2023-2024 season, personalized on top. The signature elephant print is enhanced with 12 different colored hands, representing the club’s 12 titles and symbolizing diversity. A white dove, emblem of 3.Paradis, was added near the PSG crest to reinforce the message of peace.
“Being a supporter of the club since a young age, working with Paris Saint-Germain to celebrate our 12th Ligue 1 title is a huge honor and privilege. We share values and a common history and I am proud to continue to collaborate with the club of my heart and my hometown. Here is Paris, Here is Paradise »enthuses the founder of 3.Paradis, Emeric Tchatchoua.
Unveiled at Fashion Week by Adriana Karembeu
“For more than three years, our collaboration with Emeric and the 3.Paradis brand has been driven by a common vision of a mosaic of cultures, with an ever finer capacity to capture the spirit of the times. This fusion between the world of football and fashion perfectly reflects the identity of Paris Saint-Germain”continues the brand manager at PSG, Fabien Allègre.
Previewed during Paris Fashion Week on June 21, the swimsuit was worn by model Adriana Karembeu.
