Several Ligue 1 clubs have decided to open an account on a new social network, given the dangerous turn that X, formerly Twitter, has taken in recent times.
The wind of revolt is brewing on social networks. The old Twitter, renamed X since the fanciful billionaire Elon Musk bought it in 2022 for $44 billion, is losing subscribers by the hundreds of thousands. For two years, moderation has almost disappeared, and you now have to pay to be certified, whereas this was previously reserved for official or trustworthy sources. In recent weeks, fed up has been felt, whether through the American campaign where Elon Musk supported Donald Trump on his networks, or with incitement to hatred and the total absence of moderation . Several media outlets have announced their departure from area where the law no longer applies “. In Spain, Germany and England, major media outlets have decided to stop their publications.
Ligue 1 arrives on BlueSky
The pace is also followed in the world of football, which often provokes heated exchanges on social networks. Several German clubs, including Werder Bremen, have announced that they are stopping X and moving to Bluesky, a moderated and more benevolent social network, which is currently gaining millions of users. The trend is now reaching France, since OL, Monaco, Lille, Brest and several Ligue 1 clubs have created an account on Bluesky. According to sources close to the capital club, PSG is also considering taking the plunge, if X no longer has the wind in its sails in the coming weeks. Twitter, which had managed to carve out a place for itself among social networks thanks to its extreme responsiveness, could pay the price, while Bluesky was launched by the former creator of Twitter Jack Dorsey. The social network only opened to the public in 2023, but it has been growing exponentially in recent weeks. And Ligue 1 obviously intends not to miss this possible turn.
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