Modern design with a sporty look
The car’s sporting aura is underlined by typically BMW proportions: a long hood, a passenger compartment moved as far back as possible, a dynamic roofline and a powerful rear. The dimensions have changed very little compared to the previous generation. The exterior length of the new BMW 1 Series has increased by 42 mm to 4,361 millimeters, while the wheelbase is 2,670 mm. The width of the vehicle is 1,800 millimeters, while the height has increased by 25 mm to 1,459 millimeters.
The dashboard incorporates the new BMW Curved Display with two digital screens (10.25 and 10.7 inches).
The Pack M and M Edition finishes bring specific stylistic elements, reinforcing the sporty character of the vehicle with front air intakes and a three-dimensional diffuser.
Inside, we find a dashboard which features the new BMW Curved Display with two digital screens (10.25 and 10.7 inches) which simplify the user interface, supplemented by the new iDrive system with “QuickSelect” function .
The vehicle is equipped with numerous driving aids, such as collision warning and automatic parking assistance, supplemented by advanced options such as active cruise control.
The top-of-the-range M135 xDrive model, equipped with a 300 hp engine, stands out for its performance, achieving 0-100 km/h in 4.9 seconds.
Available from 328,000 dirhams for the BMW 118i, the Series 1 offers various engine options and finishes, offering “a driving experience that is both efficient and ecological”.
Morocco
