Taylor Swift will be in Toronto during the tour Eras. It won’t just be jubilant teenage girls in the stands at the Rogers Center. On the contrary, the American artist unites and attracts followers with varied profiles from different generations. Meeting with unexpected swifties.
The dads
David Noseworthy is a 48 year old father. For years, he passively listened to Taylor Swift’s music without being very impressed.
It took the release of the album Folklore to convince him of the star’s talent.
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David Noseworthy prepared friendship bracelets for the Taylor Swift concert.
Photo: - / Submitted by David Noseworthy
I prefer indie rock music
he explains. But seeing Taylor Swift collaborate with some of her favorite artists, like Aaron Desser of the group The National, et Good Ivereverything has changed.
I immediately liked Folklore and I listened to it on repeat
he remembers.
His lyrics are very different in Folklore. They are more introspective than they were in his previous albums. She explores the reasons for deep feelings. She wonders why she behaves in such a way. I identify with this kind of introspective thinking.
He has since gone to see Taylor Swift in concert in London during her tour Eras with his wife and daughter. The tickets cost him $800 each. He also owns 13 vinyls of his albums and makes friendship bracelets that he gives to other swifties.
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David Noseworthy went to see Taylor Swift with his daughter in London during the Eras tour.
Photo: - / Submitted by David Noseworthy
When asked if he faced social judgment, he said only his 14-year-old daughter makes fun of him at times.
If I play Taylor Swift in the car, she’s like, “OK, Dad, you know, that’s enough. Can we play something else, please?”
he said, laughing. His daughter also rolls her eyes when he makes her friendship bracelets while sitting in front of the television.
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David Noseworthy says he had “interactions with other swifties during [son] trip that was so positive.”
Photo: - / Submitted by David Noseworthy
However, David Noseworthy is convinced of Taylor Swift’s talent and is a proud Swiftie. The memories of the London concert are still vivid for him.
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Sociology professor Brian Donovan studied the sociology behind the Swifties to try to understand why so many people love Taylor Swift.
Photo: - / Submitted by Brian Donovan
Brian Donovan is a professor of sociology at the University of Kansas and the author of the book Swifties: Anatomy of a Fandom. According to him, cases like that of David Noseworthy are not isolated.
In fact, he spoke with several swifties during the writing of his book. This allowed him to identify unexpected followers, and above all to understand their obsession with Taylor Swift.
He attributes the outbreak of Daddy Swifties to the album’s release Folklore.
Older men [de la génération X] realized that Taylor Swift was a brilliant poet, a genius songwriter, and that she didn’t just write autobiographical songs for teenagers or young women. They realized that she was capable of telling stories about fictional characters that could reflect their experiences.
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Taylor Swift will perform six concerts in Toronto, from November 14 to 16, then from November 21 to 23. (Archive photo)
Photo : scott a garfitt/invision/ap / Scott A Garfitt
Yumi Chow, a digital marketer, agrees. Taylor Swift’s real talent, according to her, is to change her style of music so easily, without losing followers.
She cites the musical evolution of the star as an example. When she started out in 2006, Taylor Swift was in country music before transforming into a true pop icon.
She subsequently released albums like Reputation et 1989, which had elements of RnB, hip-hop and trap. Then during the pandemic, Taylor Swift changed her music style once again by releasing her albums like Folklore et Evermore in the folk style.
Taylor Swift has established herself as a musical chameleon.
The professor
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Mohamed Khimji loves Taylor Swift’s music so much that he wanted to create a law course based on the star.
Photo: - / Submitted by Mohamed Khimji
Mohamed Khimji is a professor of law at the University Queen’s.
He didn’t necessarily want to reveal his passion for Taylor Swift’s music. But, one day, he decided to wear one of the sweaters he bought during the tour Eras. His colleagues didn’t expect Mr Khimji to be a swiftie, but many appreciated his willingness to share his interest in academia.
Many even wanted to understand why Taylor Swift had re-recorded all the songs from her albums.
By explaining to them the reason for these re-recordings, I realized to what extent this subject could interest my students
he remembers.
He then began preparing materials to determine if there was enough content on Taylor Swift to teach a law course. A few months later, registration for his course Law (Taylor’s Version) opened. In less than 40 seconds, the places were filled.
Aside from the artist’s music, what he likes about being a swiftie, it’s about feeling surrounded by similar people. He hopes that his course, which is due to start in January, will be a gathering place for all the university’s swifties.
You really feel like you’re part of something big.
The blogger
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Alex Brewda is a content creator on YouTube and TikTok.
Photo : Youtube/alexb
Alex Brewda is a content creator located in Aurora, north of Toronto. He posts videos (New window) criticizing the music of popular artists for several years.
In 2021, after being encouraged by swifties, he decided to publish a review of the song Look What You Made Me Do. His video was viewed by over 10,000 people, which motivated him to produce content more regularly.
A few months later, Taylor Swift herself commented on her videos on TikTok.
It was my first interaction with her. Since then, she has interacted with 8 other videos on TikTok. Taylor is my favorite. I love it.
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In 2021, Taylor Swift posted a comment on one of Alex Bewda’s videos.
Photo: - / Submitted by Alex Brewda
Alex Brewda went to see the artist in concert in Scotland, and even participated in the first concert of the tour Eras, in Arizona. He also managed to convert his entire family into swifties.
Although he has been the target of bullying, he remains a devout Swiftie.
People I knew in high school and elementary school made fun of me when they saw my videos. But that didn’t bother me. Since Taylor Swift has become so popular, it’s made it cool to be a Swiftie. Receiving Taylor Swift’s endorsement only validated my interest.
L’emo
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Amy Yvorchuk became a Swiftie because she was able to relate to Taylor Swift’s vulnerable lyrics.
Photo : - / Sarah Tomlinson
Amy Yvorchuk did everything she could to dislike Taylor Swift.
The pharmacy technician at the hospital Toronto General prefers punk and indie rock music.
But one day, during the pandemic, a family member played the song Mirror Ball from the album Folklore. Amy Yvorchuk didn’t know it was a Taylor Swift song.
This song allowed me to unlearn a distaste I had developed for years for Taylor Swift. I was surprised to see that she was able to write slower, introspective songs that addressed themes of fear and pain
she confides.
She is a versatile artist. She is not afraid to take risks. She is not afraid to create what is unexpected on her part […] I think that’s what allowed me to take a risk in becoming a swiftie.
She traveled to Philadelphia for the tour Eras and plans to attend numerous events in Toronto before the Taylor Swift concerts.
Yumi Chow believes that swifties like Amy Yvorchuk enjoy Taylor Swift’s music because they are able to relate to her lyrics.
I’ve heard people describe his music as a sort of soundtrack to their lives. No matter what situation you’re in, Taylor Swift has been there and she has a song for that specific situation.
The Generation X woman
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Courtney Sluman grew up with Taylor Swift and has admired her since she was young.
Photo : - / Sarah Tomlinson
Taylor Swift established herself as an artist when Courtney Sluman was 26 years old. Even though she is 10 years apart from the star, her songs still captivated her.
She particularly identified with the song Fifteen, in which Taylor Swift tells the story of her young friend Abigail, who falls in love in high school.
Courtney Sluman is now 44 years old and works as a teacher in the English public school board of Durham.
She says she loves Taylor Swift more than ever, so much so that she started a fan club at her school. She organizes album listening sessions, dance parties and even coloring activities, all with a Taylor Swift theme.
According to her, the club allowed several students to come out of their shell and create a bond of trust with students
she says.
Some adults judge me, but I don’t care. I do what I love just like Taylor Swift would do.
Courtney Sluman will go to Vancouver in December to see Taylor Swift during her tour Eras.
Mike Gauthier, an observer of the music scene, calls Taylor Swift’s music bridge between generations
.
Usually there is a generation gap between the young person listening to their music and their parents, because often the parents will stick to what they enjoyed during their youth
believes Mr. Gauthier.
In the case of Taylor Swift, her music remains timeless.
People who followed Taylor Swift grew up with her. […] But along the way they did not abandon her, as is often the case with young stars
explains Mike Gauthier.