The national airline Air Senegal presented its new uniforms on January 2, 2025, intended for its cabin crew, as well as its ground agents (stopovers and agency staff).
According to a press release, this renewal marks a decisive turning point in the history of the company. By delicately integrating the emblematic colors of the Senegalese flag, our teams proudly display their belonging to the country of Teranga, while embodying the deep values of the nation. This new visual identity, it is explained, is the result of careful consideration aimed at strengthening Air Senegal’s brand image and asserting its positioning on the international scene.
“Designed with patterns inspired by woven loincloth, the new outfits skillfully combine tradition and modernity. They embody the Teranga Spirit, a symbol of hospitality and conviviality, which testifies to Air Senegal’s commitment to offering a unique and personalized welcome to each passenger,” specifies the company.
“We are particularly happy to unveil these new uniforms, which represent our pride and our desire for constant renewal. They are the expression of our ambition to offer a unique and memorable travel experience. Each member of our team is now an ambassador of our culture and our know-how. With this initiative, Air Senegal continues its path towards excellence,” declared Tidiane Ndiaye, General Manager of Air Senegal.
Adou Faye
Source : https://www.lejecos.com/Transport-aerien-La-compag…
Senegal
