This major clothing brand has chosen Yvelines to launch its first store of the future

This major clothing brand has chosen Yvelines to launch its first store of the future
This major clothing brand has chosen Yvelines to launch its first store of the future

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June 14, 2024 at 11:03 a.m.

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This is the clothing brand’s first store to open in France for eleven years. This Thursday, June 13, 2024, in Plaisir (Yvelines), C&A set up at mall My Great Pleasure.

With a surface of 1000m2and employing nine people, this store is the first of the brand in France to offer automatic checkouts to its customers.

“This first store opened in eleven years shows how important the French market is for C&A Europe. »

Nadia Bothorel, general director of C&A France

As part of the C&A recovery plan

The C&A recovery plan in France also provides for the modernization around ten stores per year. The first to be affected is that of the Les Quatre Temps shopping center, in La Défense (Hauts-de-Seine). It should be ready to welcome its first customers in the coming days.

As the Paris 2024 Olympics approach, other brand stores located around Olympic sites (Rosny, Vélizy, Saint-Denis, Lyon, Nice, Marseille, Bordeaux, Lille, etc.) are also preparing for a new era.

THE growth plan de C&A also plans to open 100 new stores in Europe in the next three years.

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The brand has more than 1,300 stores in seventeen European countries and employs 27,000 people.

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