The Grévin museum unveiled on Tuesday the wax statue of Léna Mahfouf, better known under the nickname “Léna Situations” to her 11 million subscribers on its networks, which will be exhibited to the public from Wednesday.
“I would never have imagined that by making YouTube videos in my room, I would have ended up here,” said the content creator near her statue, curly hair and gray suit.
She is the second personality, and the first woman, from an internet world to join the collection of the Parisian museum, two years after Lucas Hauchard, aka Squeezie, France's second YouTuber.
“It’s a profession where we are told so often that it is ephemeral that the first thing they said to me when I arrived at Grévin was ‘welcome, you are now immortal!’” she said said, adding that “it was pretty powerful for a small content creator.”
Created in six months by sculptor Laurent Mallamaci, the statue bearing his likeness will join fashion figures such as Gabrielle Chanel, Ines de la Fressange, Chantal Thomass and Jean Paul Gaultier.
It was unveiled Tuesday evening during a ceremony in the presence of other content creators such as his companion Sébastien Frit, “Seb” on YouTube (5.6 million subscribers) or the creator of the talk show Zen on Twitch Maxime Biaggi.
Léna Mahfouf, 27, is the first French influencer to be invited to the MET Gala in New York.
A consecration for this fashion enthusiast who launched her brand “Hôtel Mahfouf” in 2022, and pieces from her own “Le Dressing” collection adorn her wax double.
“It was important to me to be able to dress myself,” she said.
She became known from the mid-2010s on YouTube and Instagram with her summer videos – her “August vlogs” – filmed with camera in hand, with energetic homemade editing and claimed authenticity.
With 4.7 million subscribers on Instagram, 3.4 million on TikTok and 2.9 million on YouTube, he is one of the most followed internet personalities in France.
She also hosts the podcast “6-seater sofa” on the audio streaming platform Spotify, where she has received personalities such as fashion popess Anna Wintour and American stars Pharell Williams and Billie Eilish.
