Located in Puglia, the heel of the Italian Boot, this mega-resort planted on the edge of the Adriatic in the municipality of Fasano is located halfway between the cities of Brindisi and Bari, with the two most important airports of the region.
Thanks to its pristine beaches, its gastronomy, its centuries-old olive groves and its heritage, Puglia has become an essential tourist destination over the past ten years, including among international customers.
The head of the Italian government Giorgia Meloni herself spends her summer holidays there, contributing to the notoriety of this region long eclipsed by more classic destinations like Tuscany.
A clientele of stars
The opening of luxury hotels helped attract high-end clientele, including Hollywood stars with virtually unlimited budgets.
It is precisely this segment that Borgo Egnazia is targeting, an artificial village built from scratch in Disneyland style. Its motto, “Nowhere else”, sums up its very ambitious vision.
Equipped with several swimming pools and its own “piazzetta”, this succession of traditional style buildings set between olive trees and the sea is a real fortress ideal for protecting the privacy of its residents, who can practice reassuring intimacy while strolling along cobbled streets adorned with flowers.
No need to leave the resort, which offers multiple distractions: bars, restaurants (including one with a Michelin star), clothing and decoration shops, spa, sports… Services that have a price: you need to count at least 2,000 euros per night for a double room on weekends in June.
Seduced by the exclusive character of Borgo Egnazia, the American star of Italian origin Madonna has already come three times, notably to celebrate her birthday: in 2016, in 2017 and again in 2021.
Before her, the American singer and actor Justin Timberlake had married on the piazzetta in 2012 with the actress Jessica Biel, in the company of 80 guests for a budget estimated at several million euros.
The choice to bring together the leaders of the G7 in this oasis for the super-rich isolated from the rest of the world, to escape the demonstrations and violence which have sometimes accompanied this type of meetings in the past, should not fail to arouse harsh criticism. Especially since the media will not have access to it and will be parked throughout the summit in a press center in Bari, around sixty kilometers away.
In 2017, during the summit of the last Italian presidency of the Group of 7, its leaders met in Taormina, Sicily, a small town built on a hill facing Etna.
It is also popular with celebrities, from Richard Burton to Elizabeth Taylor, from Oscar Wilde to Ernest Hemingway.
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