It’s a never-ending quest. From shipments to garage sales or raids on LeBonCoin, Arnold hunts down tableware, white and porcelain, which he then personalizes with gold paint. “ Five years ago, I was a graphic designer and I got fed up with screens, he explains. I wanted to return to a manual profession, so I took porcelain decorating lessons. It became my full-time activity. »
Encouraged by his dazzling success, he multiplied projects for individuals and large houses (Levi’s, Carrière Frères, Chaumet, Schiaparelli, Dior Maison, Bulgari, Vuitton, etc.). Its controls and palette are expanding: he is now trying his hand at kitchen splashbacks or modeling, like for Mama Shelter.
Photo: Teapots, plates, tureens… no surface resists his golden brush. Arnold of Algiers, in his original “bazaar” in the Faubourg Saint-Martin. He is preparing to move a few hundred meters away.
The art of porcelain in the age of social networks
As he moves into a huge 400 m2 workshop called “Le 56” where he intends to “diversify his activity”, he underlines the importance that social networks have had in his success. “ My Instagram account is my showcase. I’m too lazy to think about the subtleties of the algorithm, so I chose to sponsor my posts ! It is a way to communicate beyond your community and to make your work known. »
Still in craft mode, he chose to post in the morning, when he got up. “ This is the moment when I scroll on my phone, I tell myself that everyone must do the same, right? » And because spontaneity has been rather successful for him so far, Arnold does everything himself, instinctively. “ But who knows? Maybe one day I’ll hire a community manager! »
>> bazardalger.com
Article from October n°552 Marie Claire Maison
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