Elon Musk is still talking about him! His change of nickname from X to “Kekius Maximus” caused the price of a cryptocurrency of the same name to jump by 1400%. Discover the underside of this astonishing buzz that…
Elon Musk, the whimsical and influential billionaire, has once again shaken up the cryptocurrency sphere. A simple change of nickname on the social network X (formerly Twitter), which he owns, was enough to send the price of an obscure cryptocurrency soaring. Back to this new episode of the Musk soap opera.
A Joke at 1400%
This Tuesday, Elon Musk swapped his nickname on Kekius Maximusa curious mix between a memecoin (a cryptocurrency inspired by an Internet meme), a Gladiator character and a symbol of the identity right. He also took the opportunity to change his profile photo for a cartoon that became the mascot of this movement.
Result ? The price of the memecoin Kekius Maximus increased soared by almost 1400% in a few hours according to the CoinGecko website. Investors rushed in, thinking they would benefit from a spotlight on the wealthy entrepreneur.
A simple joke from Elon Musk can have enormous consequences on the crypto markets, such is his influence.
A financial analyst wishing to remain anonymous
The Power of a Nickname
It must be said that Elon Musk is accustomed to doing this. His statements on X (formerly Twitter), often cryptic or humorous, have the power to move the courses. He had already made Dogecoin, another memecoin, jump by making it his favorite cryptocurrency.
According to sources close to the matter, this new nickname would be a nod to several references:
- Maximus Decimus Meridiusthe Roman general played by Russell Crowe in the film Gladiator
- Kekan esoteric version of “lol” used by the alt-right online
- Pepe the froga comic book character recovered as a symbol by this movement
From Troll to Presidential Advisor
Since his resounding takeover of X (formerly Twitter) last year, Elon Musk has multiplied the escapades and divisive positions taken on the network. But its influence now goes beyond the Internet.
New President Donald Trump, narrowly elected in January, has makes Elon Musk an official advisor. The billionaire will lead a commission on “government efficiency”, with the mission of reducing federal budgets.
Elon Musk is an optimization genius. He will apply to the government the recipes that have made his companies successful.
A White House spokesperson
The King of Permanent Buzz
Whether it's schoolboy humor, futuristic predictions or politics, Elon Musk understands one thing: on social networks, permanent buzz is king. His antics ensure him a constant media presence, while allowing him to test ideas.
Its detractors denounce a irresponsibilitybelieving that this kind of manipulation coming from such an influential man can have harmful consequences on very volatile markets like those of cryptocurrencies. But for his fans, it is precisely the sign of a totally free and visionary spirit.
Whatever we think, this latest coup from Elon Musk confirms his special status: that of a man who, in 280 characters, can change the destiny of a cryptocurrency, launch a thousand conspiracy theories and impose himself on public debate. A power that fascinates as much as it worries, like this atypical but terribly influential entrepreneur.
