The trembling about the money and the trembling about the sports show are coming to an end: the billion-dollar sound barrier in TV poker has been broken ARD-The figurehead remains on the station – these results are apparently already certain before the end of the sale of the German-language media rights to the Bundesliga and the 2nd league on Wednesday.
According to Bild information, the German Football League (DFL) can keep its income stable. The proceeds from the auction for the four seasons from 2025/26 to 2028/29 are expected to be more than one billion euros per season. In addition, fans can continue to see the summaries of the Bundesliga games on Saturday in the sports show. The first, which has held the rights continuously since 2003, has allegedly turned against its competitor RTL enforced.
The 36 professional clubs currently receive around 1.1 billion. The sale of media rights is by far the clubs’ most important source of income. Now there should be a degree of a similar amount. The DFL did not want to comment on this when asked by SID.
The auction runs until Wednesday. On Thursday, those responsible for the club will be informed about the results at a meeting in Frankfurt/Main. In view of the difficult market situation, reaching the previous mark was considered a success in the run-up to the auction – although the current 1.1 billion corresponds to around 100 million less compared to the previous cycle.
Groundbreaking decisions had already been made last week in the sale of live rights in the pay sector. The Bundesliga conference on Saturday afternoon at 3:30 p.m. and the Sunday games will be at DAZN be seen. Sky In the future, it will show the individual games on Friday and Saturday as well as the games in the 2nd league.
Swiss
