“The amount of geometry you saw was absolutely insane,” Mr. Huang told an audience of several thousand people at CES 2025 on Monday evening. “This would have been impossible without artificial intelligence.”
The chipmaker and AI darling revealed its GeForce RTX 50 series desktop and laptop GPUs – its most advanced consumer graphics processors for gamers, creators and developers. This technology is designed for use on desktops and laptops.
Ahead of Mr. Huang’s speech, Nvidia stock rose 3.4% to its November high. Nvidia and other artificial intelligence-related stocks continue to climb, even as criticism mounts that their stock prices have already reached too high, too quickly. Despite concerns about a potential bubble, the industry continues to tout its potential.
Huang explained that GPUs, which use the company’s next-generation Blackwell artificial intelligence chip, can enable breakthroughs in AI-driven rendering.
“Blackwell, the powerhouse of artificial intelligence, has arrived for gamers, developers and creators on PC,” Huang said, adding that Blackwell “is the most important graphics innovation since we introduced the ‘programmable shading 25 years ago’. Blackwell technology is now in full production, he said.
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Building on technology pioneered by Nvidia 25 years ago, the company announced that it will also introduce “RTX Neural Shaders,” which use AI to help render game characters in fine detail – a a notoriously tricky task because people can easily spot a small mistake on digital humans.
Mr. Huang said Nvidia is also introducing a new series of technologies that allow “autonomous characters” to perceive, plan and act like human players. These characters can help players plan strategies or adapt tactics to challenge players and create more dynamic battles.
Besides Nvidia, tech giants such as AMD, Google and Samsung will be at CES 2025 to unveil artificial intelligence tools to help content creators and consumers in their quest for entertainment.
