Despite the efforts of recent weeks, whether with new programs but also with promotions, DAZN is still far from reaching its subscriber objective.
The English platform, which broadcasts eight Ligue 1 matches every weekend, has not even reached the 500,000 subscriber mark according to several sources. A terrible outcome for DAZN, whose objective was to bring together 1.5 million subscribers at the end of the first season. Certainly, this figure will not be reached and for the leaders of the platform, it is a huge blow. Dissatisfied with its start, DAZN wrote to the Professional Football League with the firm intention of renegotiating downwards the contract to 400 million euros per year signed last summer.
The LFP obviously does not see it that way but remains under threat of a departure from its broadcaster since an exit clause has been negotiated and can be activated next December. In the event that DAZN were to throw in the towel, Ligue 1 would then find itself in a situation of total crisis according to Romain Molina, who discussed this scenario on his YouTube channel. “DAZN has not even exceeded half a million subscribers, they are very far from their objective. Additionally, there is a clause in December of this year to potentially exit this deal. But if DAZN leaves Ligue 1 in the middle of the season, what do you do? » the journalist asks before continuing.
-DAZN can destroy Ligue 1 in December 2025
“The clubs are already struggling, with revenues that are not even half of what they earned last season. They are already in deficit. But next season there will be even more uncertainty. If DAZN leaves and says 'I'm not paying anymore', what do we do? The LFP will create a channel but at the start, this channel will earn you zero! How do you do it? This summer what's happening is worrying, but imagine next year. The club presidents say that we could not do better than what Vincent Labrune did. It’s true that his record is great” commented Romain Molina, widely criticizing the work carried out by the president of the LFP last summer during the negotiations of TV rights for the period 2024-2029. It now remains to be seen whether DAZN, which hopes to capitalize on its promotions and the creation of several contents (multiplex, Sunday evening magazine) will manage to suddenly boost its number of subscribers, which could make it want to continue the adventure elsewhere. beyond December 2025.
