The Moroccan caftan shone, Monday evening in Paris, during a unique “fashion show” organized as part of the first Arab Week, at the headquarters of the United Nations Educational, Scientific and Cultural Organization ( UNESCO). The collection signed Hind Lamtiri has sublimated its chic side and sophistication, enough to seduce lovers of traditional elegance brought up to date.
In statements to MAP, Hind Lamtiri described “a rich collection where there are several types of embroidery, maalem know-how, fabrics”. Very moved by the public’s reception, the designer expressed her pride in being able to present her collection at UNESCO, in front of a prestigious audience, including numerous diplomats accredited to the UN institution, notably the ambassador-permanent delegate of the Morocco, Samir Addahre.
“It’s an honor that goes well beyond the simple presentation of a piece of clothing. This is an opportunity to introduce the world to a symbol deeply rooted in Moroccan history and culture, an object that embodies the know-how, patience and talent of Moroccan artisans,” she said.
In his eyes, the caftan is “a symbol of identity, tradition and modernity at the same time”. The fact of presenting it in a place like UNESCO dedicated to the preservation and enhancement of cultures is “a recognition of its universal value”. She thus sees it as a contribution “to showcasing a part of the soul of Morocco, a living treasure which continues to bring together and inspire generations”.
The parade was followed by a concert by Tarab Al Ala, performed by the orchestra of the Young Ambassadors of Moroccan Andalusian Music in France. Moroccan culture in its different facets (tangible and intangible heritage, music, gastronomy, calligraphy, fashion, art) is present during the first edition of the Arab Week, organized by the UNESCO Arab Group, with the support of the ‘Saudi Arabia.
National participation in this event celebrating Arab culture and its diversity also concerns the conference component with interventions on Moroccan calligraphy and artificial intelligence.
The first Arab Week at UNESCO aims to strengthen the status of Arab culture within the UN organization, to develop new partnerships between Arab countries, UNESCO and other Member States, or to promote intercultural dialogue and mutual understanding.
