An essential figure in the production of star clips or advertisements for the biggest brands, the very influential Frenchman Valentin Petit died this Saturday, May 20, 2023 in a tourist plane accident.
It’s a huge loss for French production. Director Valentin Petit is one of the three victims of a tourist plane crash which occurred this Saturday, May 20, 2023 in Switzerland, reports the Berry Republican. This tourist flight was “a birthday present that a relative had given him. We will have to collect the body, which must first be autopsied, to bring it home“, his parents revealed, “devastated“Since they learned the terrible news this Sunday. Valentin Petit was to celebrate his 33rd birthday this Monday, May 20. There were no survivors: the seventy-year-old pilot and the other passenger also died.
The director was known for his very ambitious, original and innovative rap clips and commercials. Since 2011, he had signed the flagship videos of several music stars: Nekfeu (laughable loves), A$AP Ferg and Pharrell Williams (Green Juice), Rosalia (SAOKO) or Roméo Elvis (Normal). The Paris 2024 Olympic Games also called on him for the incredible clip Race on the rooftops of Paris (to be viewed at the top of the article, editor’s note).
In advertising, Valentin Petit had worked for the biggest brands: Adidas, Sony, Nike, Balmain, Beats H&M, Peugeot, Ubisoft and even UNICEF. On his Instagram account, among his 70,000 subscribers, we find DJ Snake, rappers Rilès and Mister V as well as the most prestigious, innovative and coveted directors of recent years: Christian Breslauer, Quentin Deronzier, Woodkid.
Hugo Mallais
