The year 2024 was rich in gourmet twists and turns, with some products and recipes that created an international buzz.
Algerian creations are not left out: one spread in particular has stirred up the Internet for several months.
A true viral phenomenon, hazelnut cream paste The Mordjene has appeared in an unimaginable number of videos on social networks, which have recorded millions of views.
“She got everyone totally hooked in 2024! »
Uber Eats revealed the top 3 “ best food trends that marked 2024 » includes some flagship products that have become emblematic among gourmets around the world.
Alongside Franui (chocolate-coated raspberries) and pistachio chocolate (Dubai chocolate), El Mordjene spread proudly sits.
100% Algerian product from the company Cebonthis hazelnut cream is “ sweet and creamy ”, and has “ made everyone totally addicted in 2024! », Describes the magazine Oh! Mymag.
-With its good hazelnut taste reminiscent of Kinder Bueno cream, El Mordjene has enjoyed astonishing success in many countries.
In addition to Algeria, where it was voted product of the year by consumers for 3 consecutive years, the Algerian spread has attracted the Algerian diaspora abroad, as well as consumers in France, Italy, Canadain Tunisia, and in the Middle East.
And although it has been officially banned from marketing in the European Union since September 2024, El Mordjene is still just as popular in France, where enthusiasts obtain it secretly.
It is also massively exported to the countries of Gulfnotably Qatar, the United Arab Emirates, and Saudi Arabia.
Canada
