ThoseCross-border consumption –
Migros France stores become U: “Our customers will judge our new pricing policy”
The sign of the orange giant is being replaced by that of U in Haute-Savoie and Ain. The general manager of the French subsidiary of Migros Geneva presents the changes.
Published today at 11:36 a.m.
-Pascal Laidet, general manager of Migros France (here in Thoiry): “Neighboring France remains at the heart of Migros Geneva’s strategy.”
STEEVE IUNCKER-GOMEZ
Swiss