La Banque Postale: publication of the 4th Responsible Savings Barometer

The Responsible savings barometer was carried out in March 2024 on a sample of 1,000 people representative of the French population aged 18 and over.

Its main lessons:

• In a still marked inflationary context, savers generally remain cautious and seeking securitywith a growing interest in socially responsible investment products (ISR) nevertheless still unknown to the general public ;
• Investment intention in so-called SRI investments is slightly increasingwith more marked adoption among the most active and younger investors;
• The need for financial education and pedagogy on the impacts of SRI labels remains strong;
• The constitution of a precautionary savings still constitutes a priority objective for more than 85 % the French ;
• 69 % save mainly for prepare for retirement et 52 % are also motivated by the transmission of heritage within 10 years.

To find out more, read the Press release et access the study on the site of The postal bank