From Manuela Moelgg to Nicole Gius. Even earlier Deborah Conagnoni and if we go back even further Daniela Zini and Claudia Giordani. There are not many Italians on the podium in the giant slalom and slalom World Cup. Among them now is Lara Colturi, from Piedmont, who plays for Albania. Among the technicians, subjects, partners, today it is the turn of NASR, who dresses her in the suit and down jacket, to tell us “Second podium for Lara Colturi, which is also our second podium in the Coupe du world of alpine skiing. For us at NASR, supporting a girl of this caliber during a time like this is a dream come true. It is precisely we who are a company founded recently in Trentino and who recently launched the first winter collection,” explains Nicolò Conci.
Once again Nicolò, who takes care of marketing in the company and is also a federal coach: “Lara’s podiums have enormous value for us. Within the NASR team we are above all enthusiasts of this sport but also ski experts, which allows us to analyze what happened with a slightly more critical eye. Both in Kranjska Gora and Gurgl we saw four extremely strong rounds, skied with fear, but never exaggerating, capped in both cases by a shared podium with some extremely important names. But all this is not the result of chance, the work that has been done by Lara’s team is enormous and meticulous, a bit like that done by our team to get to where we are today. today.
“There are many similarities between our history and that of the Colturi team. This is why we consider our combination to be a winner. First of all, we started with a crazy and very ambitious idea which is carried out with determination and which bears fruit over time. In our opinion, the key to success is teamwork, giving everyone the right space and responsibilities. Let’s hear from creative director Davide Tognetti. “The athlete is the biggest source of inspiration when you are planning and designing a garment. Thus, we listen and receive daily feedback, advice and impressions on our products from Lara and her team, both in terms of the competitive aspect linked to performance improvement and in terms of support for rest of the team, for example the coach overalls that Alessandro Colturi clothing has been significantly revised and improved following the advice received.
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