ALAIN JOCARD / AFP
X boss Elon Musk changed his nickname on the social network on Tuesday, December 31, to “Kekius Maximus”.
UNITED STATES – Enigmatic and political pseudonym. The boss of X Elon Musk changed his nickname on the social network on Tuesday, December 31, to “ Kekius Maximus »generating countless speculations about the name appearing to be a mix of far-right symbols, a cryptocurrency (memecoin) and the character from the film Gladiator.
Close to President Donald Trump, of whom he has become an important advisor, the boss of Tesla and SpaceX also swapped his profile photo for an image of “ Pepe the Frog »a popular cartoon character who was, however, associated with the far right during Donald Trump’s first election. And had been described as “ sign of hatred » by the Anti-Defamation League (ADL), which fights against anti-Semitism in the United States.
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Allusion to the expression “kek”?
As usual, Elon Musk, the richest man on the planet, who bought Twitter to rename it X in 2022, gave no explanation for these changes which caused the buzz.
His new pseudonym may be an allusion to Maximus Decimus Meridius, the Roman general played by Russell Crowe in Gladiator in 2000 and « kek »an expression frequently used by far-right Internet users and many trolls to replace « lol ».
Before changing his pseudonym, Elon Musk published an announcement on X: “ Kekius Maximus will soon reach level 80 in hardcore PoE ». PoE is an apparent reference to the popular video game Path of Exile.
After Musk’s change of pseudonym, the value of the memecoin Kekius Maximus, a cryptocurrency inspired by the same internet, climbed by nearly 1,400% on Tuesday afternoon, according to the CoinGecko site while Internet users are wondering whether it is This is a joke or a hidden message in favor of cryptocurrencies.
The billionaire will be one of the key figures during the mandate of Trump who appointed him to head a commission to “ government effectiveness »a body created to cut federal budgets, one of the workhorses of Donald Trump and Elon Musk.
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