By Aurélie H
– Published on June 28, 2024 at 6:30 p.m.
Netflix is thinking big! The SVOD giant is currently working on a new offer which would be completely free.
Crédit photo : Shutterstock
Netflix is undoubtedly the SVOD giant. With over 270 million subscribers worldwide, the streaming platform reigns supreme! It must be said that every week, Netflix makes sure to bring new content to its subscribers. And as the years go by, the number of in-house productions becomes more numerous and much appreciated. In addition to that, the red N also offers many films released in theaters and series broadcast on television. In short, on Netflix: there is something for all tastes and all ages, since the platform also offers content for the little ones.
Netflix keeps increasing its prices
The only negative point for subscribers are the prices offered by Netflix which underwent a further increase in October 2023. Since its arrival on the market, the streaming platform with the red logo has increased the price of its subscriptions several times. But to make it accessible to everyone, there are several offers. The most important allows you to watch Netflix on four simultaneous screens. It’s definitely the most expensive. It is now priced at 19.99 euros, whereas it was previously offered at 17.99 euros. There is also an offer with two simultaneous screens which is priced at 13.49 euros per month. The cheapest offer is the one that includes advertising. An offer which is offered at the price of 5.99 euros. Note that the classic offer with the possibility of watching content on a single screen has been withdrawn and no longer exists.
A completely free Netflix subscription, but with advertising
This latest offer, put on the market in November 2022, has attracted many people. Through a press release, the SVOD giant announced that its advertising-supported subscription had reached 40 million monthly active users around the world. For Netflix, this new offer is therefore a real success. This has obviously given ideas to the managers who are apparently working on a completely new offer which would be entirely financed by advertising. Which means that this formula would be completely free for subscribers.
An offer that will land in Asia and Europe
The American media Bloomberg has just said a little more about this totally free offer. We then learn that this subscription would give access to the most popular programs on the platform which would therefore be interspersed with advertising. This formula has already been proposed in Kenya, but the project was very quickly abandoned. Netflix is reportedly considering offering this service in the Asian and European markets. The United States, on the other hand, would absolutely not be concerned by this new feature. At least, not for the moment. This announcement should delight current subscribers and those who are not yet concerned. But for the moment, it is impossible to know when this offer will be available on the market. We will therefore have to be patient to find out a little more.
