For the past year, it has often been said that there is a price war on mobile plans, that operators are dynamiting the market. Well perhaps we will have to get used to using the same semantic field when we talk about Internet boxes. Because in the space of a week, three operators have decided to dynamite the market by slashing prices.
Bouygues Telecom and Free are attacking cheap internet boxes
In the realm of inexpensive internet boxes, the RED Box, with its price of €24.99/month and its two months of free subscription, were until now well established on the throne. But now two operators have decided to carry out a putsch.
The first operator to protest was Bouygues Telecom. Just a week ago, it launched its new Pure fiber offer. A subscription with a great flow without any frills, namely an internet box with only an Internet connection. But what a connection! Indeed, the B&YOU Pure fiber offer allows you to have 8 Gb/s fiber and Wi-Fi €6 for only €23.99/month. A new offer never seen before which has the effect of a bomb.
When there is an explosion of this magnitude, one must necessarily expect aftershocks. It doesn’t take long for her to arrive. Because yesterday, another pretender to the throne appeared. It’s Free, which decides to launch a Special Series with a €5 discount on the Freebox Revolution Light. This may not be unheard of. Still. This makes It’s been a long time since we saw an offer with Internet, telephony and television at this price.
Once comfortably seated on its throne, the RED Box is now contested. His reign is threatened. But you will see that you should always be wary of the RED Box.
Threatened, RED by SFR is quick to respond
Over time, the RED Box eventually acquired a taste for power. So, after observing the suitors’ ball, she wastes no time in going on the offensive again. And here she is this morning, she responds to the two insurgents. Bouygues Telecom and Free Mobile are launching box offers at just €23.99/month? Never mind. RED by SFR decides to align.
In fact, since this morning, the price of the RED Box drops by one euro. The internet box without TV, with fiber up to 500 Mb/s and unlimited calls to landlines and mobiles, therefore goes from €24.99/month to only €23.99/month. And to top it all off, RED by SFR also gives you the benefit of free set-up fees (instead of €39).
It remains to be seen whether this will be enough to calm this beginning of rebellion in the realm of internet boxes.