This new special operation from NOZ, which includes the sale of 130,000 furnishing and decorative items at very advantageous prices, will allow the French to make big savings.
Clearance by NOZ: A boon for consumers
The NOZ clearance company has acquired the stocks of 22 Habitat stores, a well-known and recently liquidated furniture chain. These items, including furniture and decorative objects, are offered at prices reduced by 60% compared to the original prices.
The first items were put on sale in the 320 NOZ stores across France, offering the French exceptional opportunities to decorate their interiors at a lower cost.
Renaissance of Habitat: An online future
Despite its liquidation in December 2023, the Habitat brand has not entirely disappeared. An online revival is planned thanks to a licensing agreement with Vente-unique.com. Objective: relaunch the brand on the internet where a new range of furniture will be available.
The Habitat.fr site, which will therefore become a merchant site, should be relaunched before the summer of 2024 according to the chairman of the board of directors of Cafom, Hervé Giaoui, majority shareholder of vente-unique.com. The Habitat brand had in fact remained the property of the group which therefore did not have to pay a cent to recover it, unlike other brands which have gone bankrupt in recent years such as Camaïeu. Since 2020, in fact, Cafom had authorized Thierry Le Guénic, buyer of Habitat, to operate the brand without, however, handing over the brand well known to the French.
NOZ becomes essential in the stocks of bankrupt brands
With this new masterstroke from buyers of the NOZ destocker, the latter confirms its position as leader in the sector in France. With its growth, NOZ managed to get its hands on more and more stocks. Camaïeu had placed NOZ at the forefront, but the latter had also managed to recover the stocks of shoemaker Minelli and Made.com, a furniture brand.
