These devices, which may have found their place at the foot of the tree, are sought after and employee Evelyn Drake of The Camera Storebased in Calgary, says it cannot keep up with demand.
They disappear as quickly as we put them on the shelves
she says. We're seeing more young people looking for point-and-shoot cameras.
There is a trend among Generation Z to express themselves in a different way through photography.
This is not just an isolated observation by the store. The term digital cameraor digital camera in French, is searched much more often than five years ago, according to the site Google Trends. The theme has also been discussed in several other media.
Not just nostalgia
The co-founder of the Instagram account with more than 13,500 subscribers digicam.love and the Consumer Aesthetics Research Institute (Consumer Aesthetics Research Intitutein English), Sofia Lee, believes that this new fashion is not limited to nostalgia.
According to her, photos taken with a phone are sometimes too high definition and are so processed that they lose that feeling of authenticity.
Using a digital camera means it is not instantly uploaded to the Internet like a smartphone can
she said. It also undergoes a much more primitive set of algorithmic transformations to produce the JPEG image.
While figures show that more than 99% of Canadians aged 15 to 24 use the Internet, according to Statistics Canada, Ms. Lee sees efforts to disconnect among them.
I think it's ironic that Generation Z is stereotyped as the most connected generation when so much of their technology practices indicate the need to detach themselves from it and create a space separate from the Internet
she says.
I love this device
Veronica Gracia also has a “dumb phone” that she uses for her music.
Photo : - / Lily Dupuis
Veronica Garcia, 26 years old and living in Calgary, is far from regretting the acquisition of her Nikon Coolpix S4100, a compact digital camera released in 2011.
I love this device… The way to use it. I feel like I'm in the present moment unlike on the phone.
she explains, adding that smartphones have become much more than a device for making calls.
She also points out that older Gen Zers, like herself, have witnessed the transition from digital cameras to smartphones.
Veronica Garcia, for her part, is trying to reduce her screen time which sucks its energy
using his Nikon.
For her, swapping her phone for a digital camera is not a question of trend or nostalgia, but rather a rejection of modernity.
According to information from Lily Dupuis of CBC
