UX design comes to the world of health

UX design comes to the world of health
UX design comes to the world of health

A true innovation laboratory designed on the scale of the Provence-Alpes-Côte d’Azur region, the Center for Innovation and Health Use (CIUS) has brought together, since 2010, territorial actors engaged in research and development of innovative approaches. This shared innovation system offers several possibilities for pooling skills and sharing experiences”, explains Audrey Bel, its general director. Keen to expand their offering, CIUS managers developed, in 2017, a center dedicated to design. This notion then developed in many other sectors of activity. It therefore seemed interesting to us to integrate it into our projects, without, at the time, making the difference between its multiple branches: social design, service design, UX design.», she continues. Little by little, this new division develops its activity and intervenes in increasingly important projects, until it recruits several designers, each with their own specialty.

Design actually covers quite broad fields, ranging from interface development to management. It can absolutely enable an increase in the skills of health and medico-social establishments in their transformation towards a more collaborative culture”notes Audrey Bel who, seeing the CIUS design center continue to expand, wanted to put a UX designer at its head, a specialty centered around the user experience. “There are tools and methods to start from the needs of users, patients and caregivers alike. Including them in the reflection is a real plus for everyone”confides Jérémie Cohen, Head of design of the ICSU.

Having worked through several structures, including large companies, this former foreign language student with a passion for IT gradually moved towards UX design to be in contact with users ». But health was not, initially, his preferred sector. It’s a world that was completely foreign to me. I started to become interested in it during the health crisis and over the course of the confinements, to the point of wanting to get closer to it”he indicates, evoking his desire to “bring his stone in the building » for a sector whose ills were then in the media spotlight: Digital has now taken over design, and particularly UX design, for the design and management of projects. But this is not its only application. This methodology can be applied to any dysfunctional organization. And it is also in this sense that design can help the health sector, even if it is of course not able to solve all its problems”.

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