With 1.8 million viewers and enthusiastic Varois, the return of Bigdil on RMC Story with Lagaf’ has proven to be a real success.
The return of Bigdil – CREDIT: RMC Story
This Thursday, January 2, the cult game show The Bigdil marked his big return on RMC Story, hosted by the inimitable Vincent Lagaf’. The program brought together a large audience, captivating 1.8 million viewers and breaking historic audience records. Among them, many Varois, delighted to find the show which marked the 2000s.
Audiences that break records
The return of bigdil has raised RMC Story to the rank of 4th national channelwith remarkable performances on commercial targets:
- 21.3% audience share (PDA) among 25-49 year olds, the best performance of the evening.
- 19.8% the PDA on women responsible for purchases under 50 years old (FRDA
These results confirm the success of a show which combines nostalgia and modernity, attracting a varied audience.
A modernized formula and enthusiastic reactions
If the show has been revisited to adapt to current codes, it remains faithful to its original spirit. The fun challenges, the humor of Vincent Lagaf’ and the return of Bill, the prankster aliendelighted viewers.
In the Var, reactions were quick to be heard:
- “We felt like we had gone back 20 years. Lagaf’ is still so funny and charismatic! », says Julien, a resident of Toulon.
- “The Bigdil was my entire adolescence! I’m delighted to share this with my children, they already love it,” says Karine, a mother in Hyères.
- “Bill is still as mischievous, and the games are even more impressive with the new settings,” adds Maxime, a loyal spectator from La Seyne-sur-Mer.
A successful bet for RMC Story
With modernized technical means and careful production, The Bigdil was able to seduce the nostalgic while attracting a new audience. For RMC Story, the success of this launch confirms the effectiveness of its programming strategy and could pave the way for other similar initiatives.
And now ?
In view of this strong start, the future of bigdil looks promising. It remains to be seen whether the show will be able to maintain this audience level over time, but for now, its return stands out as one of the notable television events of the start of 2025.
Senegal
