Towards a new logo?

Olympique de , founded on August 31, 1899, is one of the most emblematic football clubs in . The Marseille club has not only marked the history of French football through its performances, but also through its logos, which reflect its identity and values. A new logo would be under study…

The newspaper l’Equipe slips this Thursday into an article devoted to Fabrizio Ravanelliwhich Longoria “from a meeting with the equipment manufacturer Puma to the definition of the new club logo, relies on Ravanelli. » The club could therefore propose a reworked logo. Let’s take a quick look back at the different OM logos.

The history of OM logos

René Dufaure de Montmirail was inspired by his personal seal, representing a monogram composed of the intertwined letters D and M, to design the very first OM coat of arms. He took the same model for the symbol of his club with the O and the M. The motto “Right to the goal” appears across it. This logo then evolved into an Deco version between 1935 and 1972, followed by a more retro design from 1972. In 1986, the motto reappeared on the coat of arms. Subsequently, a star, symbolizing victory in the Champions League, tops the logo. In 1999, a new gold shade was added, which would also be used for the third kit during the UEFA Cup. On February 17, 2004, a modernized logo, designed by the Marseille agency Encore Nous, was presented. The latter is distinguished by letters that are no longer intertwined but united in a Pantone blue color, while the motto is now written below, in golden letters.

The Evolution of the Olympique de Marseille Logo

The current Olympique de Marseille logo was introduced in 2004. This emblem is distinguished by the club motto, “Droit au But”, which appears below the logo. The letters “O” and “M”, intertwined, symbolize the club’s unity and passion for football. The golden star above the emblem represents victory in the Champions League, a title that OM won in 1993, making them the first French club to achieve this feat.

Logo Colors and Symbolism

The main colors of the Olympique de Marseille logo are blue and gold, on a white background. Blue is synonymous with authority, tranquility, loyalty and strength, qualities that the club has embodied since its creation. Gold, for its part, symbolizes the sun and divinity, accentuating the grandeur and richness of the club’s history.

Impact of the Logo on the Club Identity

The OM emblem is not limited to a simple design; it is a reflection of the history, successes and values ​​that unite supporters. The logo plays an essential role in the club’s brand image, contributing to its notoriety not only in France, but also internationally.

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