For its return to the Champions Cup, ASM Clermont unveils a jersey that smells of sulfur. No more boilerplate designs! This season, the Jaunards will wear equipment inspired by the volcanoes of Auvergne, a powerful symbol of their native land.
Inspired by the geological origins of the territory, this jersey pays homage to the 60 million years of volcanic activity that have shaped this unique land.
The Chaîne des Puys, the Cantal, the Cézalier… all these emblematic places are inscribed in the very fabric of this outfit, as if to remind us that the lava, although dormant, is always ready to burst forth.
The dark gray that adorns this jersey evokes the industrial pride of the region. Clermont, known for its perseverance and hard work, is also renowned worldwide for its industrial know-how. By displaying this powerful gray, the ASM upholds the values of the region.
Photo credit: ASM Rugby
Every detail of this new tunic celebrates the volcanoes and mountains that gave birth to Auvergne. The jersey is intended as a tribute to Limagne, Velay, Monts Dore, so many names engraved in the rock and in the hearts of the Auvergne people.
Through this bold design, the ASM does not just wear the colors of Auvergne. It carries its history and its singularity. The players will be dressed to embody the volcanic spirit of the region, ready to make European stadiums tremble.
Clermont will play its first home match against Treviso on December 6. Then, they will challenge Leinster in Ireland on the second day. A second trip to Bath will precede the reception of Bristol to complete the group stage on January 18.
