How Chartres was able to carve out a good place for itself in the events sector, a real MICE France

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The town of Chartres (Eure-et-Loir), which was called a “sleeping beauty” around twenty years ago, today occupies a place of choice among the destinations of event organizers.events or from business tourism as deciphered by the site displacementpros.com.

In fact, here it is integrated into the so-called segment of MICE acronym designating Meetings, Incentive, Conferences, Exhibitions / Events. A beautiful English jargon that will make the defenders of the language of Molière stand on end and which represents events, team cohesion meetings… An acronym used in any case in the business tourism industry and which represents all activities and services related to professional events in the broad sense.

Major equipment that makes the difference

With a series of major and structuring facilities recently inaugurated such as the multi-cultural and sports complex Le Colisée, the new international exhibition center L’Iliade, the large reception rooms of the Hôtel d’agglomération de Chartres métropole , the performance halls, the services offered… Chartres now occupies a completely different dimension on a French scale.

“Chartres now displays serious arguments to compete with medium-sized cities in the business tourism segment. Its MICE offer will have been renewed in record time » notes the magazine displacementpro.com.

One hour from Paris

It must be said that such a range of equipment less than an hour from Paris can only appeal to large companies looking for sites for seminars, for example.

The magazine adds to its assets the nocturnal wanderings offered by Chartres in lights which magnify the rich Chartres heritage. Without forgetting of course the central element, Notre-Dame Cathedral.

Chartres “Capital of light and perfume” in reference to the Cosmetic Valley which has established its districts there, offers all the charm of a city on a human scale but with infrastructures worthy of large metropolises, which therefore does not lack attract national or international event organizers.

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