Anchored on the Côte d'Azur, Café du Cycliste is a French brand dedicated to sharing the passion for cycling and outdoor activities, including high-end cycling clothing. Their technical and lifestyle products are primarily manufactured in Europe with a commitment to using recycled and sustainable materials wherever possible. And thanks to this ethical approach, Café du Cycliste is now a certified B Corporation. Press release.
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CAFÉ DU CYCLISTE, A VALUABLE COMPANY
The love of nature is at the heart of the brand lucky enough to be located in one of the most beautiful places in the world for cycling, running and hiking, in France on the Côte d'Azur and Mont Ventoux.
However, this exceptional environment is also vulnerable: the Alps are warming at a rate twice the global average, glaciers are melting and violent storms are increasing. At the same time, Nice and the Côte d'Azur now experience severe droughts every summer. Faced with these observations, Café du Cycliste has always worked to improve the sustainability of its products and reduce their environmental impact.
CAFÉ DU CYCLISTE WORLD CITIZEN COMPANY
Beyond its ecological commitment, Café du Cycliste shares the vision of B Lab which seeks to transform the global economy for the good of all. Café du Cycliste actively contributes to this change on its scale. The brand is convinced that its actions, both individual and collective, must have a positive impact on all of its stakeholders – employees, customers, communities – as well as on the environment.
Café du Cycliste has been working for years to improve its corporate culture, its supplies and its logistics chains. It is therefore a source of great pride that these efforts are now recognized by B Corp certification!
B CORPORATION CERTIFICATION AS RECOGNITION OF THE ETHICS AND COMMITMENT OF CAFÉ DU CYCLISTE
As a brand, Café du Cycliste has always favored the journey taken rather than the destination. Becoming a certified B Corporation is not an end in itself but a step that illustrates its progress towards an even more responsible and sustainable organization. The brand continues to explore ways to improve its products throughout their life cycle: from eco-responsible design and rigorous choice of fabrics to transparency about their suppliers and audits of their factories.
Its initiatives such as repair patches, the second-hand clothing platform Recycliste and its upcycled products are concrete examples. Café du Cycliste is convinced that it can continue to strengthen its commitment to the “triple bottom line”: people, planet and profit. With this equation, its goals include carbon neutrality, responsible leadership and fair business practices.
Remi Clermont co-founder and Creative Director at Café du Cycliste: “From a young age, the more time I spent outdoors, the more I felt the importance of protecting this environment. I feel incredibly lucky to be part of a company where this perspective is shared by everyone. While waiting for stronger political actions, it is crucial that each of us does our part to promote a responsible ecological agenda. B Corp helps businesses across all sectors measure their impact and work for the common good and we are proud that our work has been recognized.”
To find out more, visit the brand’s website.
