Ismail Amarti, new CEO of Global International Motors, the importer of Tata in Morocco

Ismail Amarti, new CEO of Global International Motors, the importer of Tata in Morocco
Ismail Amarti, new CEO of Global International Motors, the importer of Tata in Morocco

Exclusive importer and distributor of the Tata brand in Morocco, Global International Motors has just announced the appointment of Ismail Amarti to the position of Managing Director. This appointment marks a major step for the company, which aims to accelerate its growth while consolidating its position on the Moroccan market.

With more than 13 years of experience in the automotive sector, Ismail Amarti is recognized by the Group for his expertise in strategic development and management of international brands. He has also held strategic positions at Hyundai and Tata Motors, a brand within which he served as Brand Director in the Kingdom.

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At the head of Global International Motors, Ismail Amarti will be responsible for accelerating Tata’s commercial development in Morocco, continuing the expansion of the distribution network, and strengthening the product offering to meet the specific needs of Moroccan professionals. Ismail Amarti said: “I am honored to take the reins of Global International Motors. Our objective is clear: to position Tata as the essential partner for Moroccan professionals. We are committed to offering robust, reliable and innovative products, while optimizing our after-sales services to meet our customers’ expectations.

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To support its growth strategy, Global International Motors plans to launch three new sales outlets in the first half of 2025, bringing its network to 14 sales outlets nationwide. At the same time, the company is working to optimize its after-sales services to offer a stronger customer experience. Remember that Tata in Morocco has established itself as a major player in the utility vehicle segment in Morocco.


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