Maroc Telecom once again confirms its leading position in the Telecom market. According to the latest OpenSignal report, the operator dominates its competitors in almost all categories evaluated, particularly in terms of quality of video experience, gaming and download and upload speeds.
Maroc Telecom stands out once again as the undisputed leader in mobile experience in Morocco. According to the latest report from OpenSignal, an expert in mobile data analysis, the operator has outperformed its competitors in almost all categories, consolidating its dominant position in the country’s telecommunications sector.
Ranking and performance
OpenSignal’s report analyzes several dimensions of the mobile experience and highlights the exceptional performance of Maroc Telecom, which stands out in most of the categories evaluated. Indeed, Maroc Telecom is positioned at the top for the video experience, offering superior streaming quality. Users can watch live videos without interruption, thanks to a stable and fast connection. The image quality and streaming fluidity are optimal, even for high-definition content. Moroccan gamers enjoy an unrivaled online gaming experience with Maroc Telecom.
The operator stands out for its low latency times and exceptional connection stability, thus offering a smooth and immersive experience for online games. High performance in terms of responsiveness and reliability allows for uninterrupted play, even for the most demanding games. Maroc Telecom outperforms its competitors with remarkable download and upload speeds. Users benefit from high speeds, facilitating the rapid transfer of large files and streaming of high-definition content. This optimal performance is crucial for professional and personal activities requiring fast connectivity.
In terms of network coverage, Maroc Telecom excels by offering reliable connectivity in both urban and rural areas. This extensive coverage allows users to stay connected, regardless of their location, and to benefit from stable and efficient Internet access, even in the most remote regions. The incumbent operator is also recognized for the stability of its connection, guaranteeing an uninterrupted user experience. The consistency of the network quality ensures users uninterrupted connectivity, essential for communications, remote work, and online leisure activities.
Technological innovation and expansion
Maroc Telecom has recently launched several major initiatives to improve its services and expand its coverage, consolidating its position in the telecommunications market. One of the main projects is the massive deployment of optical fiber across the country. The latter aims to provide ultra-fast fixed Internet connection to homes and businesses. By improving the speed and quality of fixed Internet, Maroc Telecom allows users to benefit from smoother and more efficient online services, essential for professional and entertainment activities.
Furthermore, the Telecom Group is actively preparing for the introduction of 5G technology, a revolution in the telecommunications sector. 5G promises extremely high connection speeds, ultra-low latency and increased network capacity, thus supporting a multitude of connected devices. This technology will open up new opportunities for the development of innovative services such as the Internet of Things (IoT), augmented reality (AR) and virtual reality (VR), as well as critical applications for industries such as healthcare, transportation and education.
Maroc Telecom continues to invest heavily in improving and expanding its telecommunications infrastructure. In 2023, the operator recorded a consolidated turnover of 36.8 billion dirhams, demonstrating the strength of its financial performance and its ability to finance large-scale projects. These investments include modernizing existing equipment and increasing network capacity to meet the growing demand for communication services.
Let us recall that at the end of March 2024, Maroc Telecom’s mobile network had 19.3 million customers, marking an increase of 0.9% over one year. The postpaid segment experienced a notable growth of 3.4% over the same period. However, the mobile sector’s turnover, for the first quarter of 2024, decreased by 4.2% compared to the same period of the previous year. The mixed ARPU (average revenue per user) stood at 42.7 dirhams at the end of March 2024, recording a decrease of 6.6% over one year.
Sanae Raqui / ECO Inspirations
