MONTRÉAL, Jan 13, 2025 /CNW/ – As Quebecers enjoy a moment of respite from holiday spending, eating well while respecting your budget becomes a priority. Recipes from here, the culinary platform of the Famille du lait, is starting the year in style with the launch of its very first 100% free digital recipe book! This book brings together 100 economical recipes, ideal for breakfasts, lunches and dinners, and offers varied dishes – from simple recipes to more original options – for all tastes and budgets.
Why a free digital cookbook?
Faced with a drop of almost 20% in sales of recipe books between 2021 et 2023, according to Gaspard, the tool for measuring book sales in Quebec, and the budgetary challenges encountered by many families at the start of the year, the Famille du lait decided to offer an accessible alternative.
“We know that at the start of the year, many Quebec families have to deal with tighter budgets. This is what motivated us to create a practical, free culinary tool adapted to today’s realities, and it is with pride that we are launching our very first digital recipe book,” declares Julie Gélinas, marketing director , Quebec Milk Producers.
The recipes have been carefully selected from the most popular in the low budget category of the web directory. With suggestions that highlight accessible cuts of meat, versatile legumes and simple, few ingredients, this book proves that you can cook with flavor without sacrificing quality or taste!
Recipes loved by Quebecers
Since its creation, the Recettes d’ici site has continued to appeal to Quebec families: more than 530,000 printed recipes and more than a million quarterly visits testify to its immense popularity.
-In addition to its brand new digital recipe book, the site offers tools to simplify meal planning:
- Tailor-made menuwhich allows you to generate a personalized menu in just three questions;
- Empty Fridge, designed to optimize the ingredients available in the kitchen and transform them into tasty dishes.
The book is now available, providing an ideal opportunity to cook economical meals while rediscovering the pleasure of eating well.
About Quebec Milk Producers
The Quebec Milk Producers, affiliated with the UPA, represent the 4,333 dairy farms which deliver more than 3.5 billion liters of milk, the sale of which totals farm receipts of more than $3.38 billion. . Dairy production and processing generate nearly 66,000 direct, indirect and induced jobs in Quebec and contribute $6.1 billion to the gross domestic product. Ultimately, they result in tax benefits of more than a billion dollars. The benefits of the dairy sector are structuring since they contribute to the occupation of the territory and the maintenance of the social fabric in all regions. Through their sponsorship activities and their milk donation program, Les Producteurs de lait du Québec supports key events in Quebec society and contributes to eliminating hunger and ensuring food security. Committed to the sustainable development of their sector, milk producers have invested $813 million in 2023 in machinery, equipment and buildings, in particular to improve their practices and the comfort of their animals and achieve carbon neutrality objectives. To this end, they have adopted a sustainable development plan.
SOURCE Quebec Milk Producers
Information: Anne-Sophie Trihey, [email protected]514-378-8540
