The Eras Tour: the tour that broke everything in the music industry
Let it be said: “The Eras Tour” has everything to be named tour of the centurythat’s what music industry specialists call it, as do the singer’s fans who are now even more numerous than there were at the start of the tour. Because it will have literally broken all records in its category. In particular that of the most profitable tour in history: more than two billion dollars raised by the singer and the organizerseither double the amount earned by Elton John’s tour, which held the previous record.
In total, these are 10.1 million people who came to attend the services de Taylor Swift, not to mention the thousands of people who were unable to get their place but attended the concerts from outside the halls or stadiums, like in Munich where no less than 50,000 watched the concert from a hill near the stadium in which she played.
The phenomenon “The Eras Tour” was so important that it even caused increases in GDP wherever Taylor Swift went: +0.02 in the USA, +0.2% in Singapore. As for France, with its six concerts here, the star will have attracted more American tourists than the Olympic Games. She even came close to breaking the attendance record for a concert in Lyon, with 62,000 entries, compared to 72,500 for Indochina. This record will perhaps be for next time!
Belgium
