The YouTube video platform, and the world of the Internet (let's call it that) are often presented as the future of TV, this object belonging to the mythology of the 20th century. Among the programs that bring the French together en masse, “Who is the impostor” by Squeezie on YouTube: it's 15 million views on average for each new episode, and more than 19 million for the last one with Alain Chabat and Adèle Exarchopoulos . A unifying program like the major entertainment events on TV. Last year, it was Michou, the YouTuber who was no longer content with participating in “Dancing with the Stars” but who offered “Dancing with the Internet Stars” on TF1. As for “HugoDécrypte”, it landed on France 2 last season with the “hidden interview”. 20 years after the emergence of “YouTube” culture, kids who make videos in their bedroom – as they have long been presented – were going to become the kings of TV!
Internet and TV are increasingly crossing paths
Except that time is not linear and the broadcast media are more complementary than competitive. The two lines, Internet and TV, are crossing more and more, and in both directions! The new popular YouTuber is called Elise Lucet and she has 40 years of experience in “color” television! Last Sunday, for her first video on “YouTube” in relaxed couch mode, the star journalist from Cash Investigation invited the star content creator: Squeezie. Objective: break down borders.
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And it works. It's super natural while integrating YouTube codes like the famous “subscribe to my channel” and “leave us a like”! All with the France TV logo… In the comments, it says: “I am shocked at this level of adaptation to the platform after 40 years in TV codes, big respect”.
Since the start of the school year, Claire Chazal, 35 years in television, has also landed on Tik Tok and on YouTube.
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“After being my favorite presenter on television, Claire will become my favorite YouTuber” can we read in the comments! And for its launch on the Internet, Claire Chazal is advised by a 26-year-old YouTuber, Gaspard G. The mix of genres is only just beginning!
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