There are mistakes and then there are mistakes that will live on for a while.
Consider this the second type.
Mattel has pulled character dolls from the upcoming “Wicked” movie from shelves after it was found the toy’s box contained a misprint that directed users to a pornography website.
The mistake was made on packaging on the Mattel-made 11-inch dolls for the characters Elphaba, played by Cynthis Erivo, and Glinda, played by Ariana Grande, USA Today reported. The box was supposed to direct people to Wickedmovie.com, instead, they were sent to the website for Wicked Pictures, an adult site. Searches for that site have surged to their highest level since mid-2012, Variety reported.
“Mattel was made aware of a misprint on the packaging of the Mattel Wicked collection dolls, primarily sold in the U.S., which intended to direct consumers to the official WickedMovie.com landing page,” Mattel said in a statement to USA Today. “We deeply regret this unfortunate error and are taking immediate action to remedy this. Parents are advised that the misprinted, incorrect website is not appropriate for children.”
The dolls were sold at major retailers such as Target, Kohl’s and Amazon but have been removed from websites and shelves.
No other toys from the film have the same packaging error.
The movie is set to be released in the US on Nov. 22.