The Vendée Globe, “the Everest of the seas” which crystallizes business interest

The Vendée Globe, “the Everest of the seas” which crystallizes business interest
The Vendée Globe, “the Everest of the seas” which crystallizes business interest

DECRYPTION – Bringing together a pool of partners is the other main activity of skippers. The race starting on Sunday is a summary of the economic fabric.

There are 40 boats – and 40 skippers – setting off from Sables-d’Olonne (Vendée) on Sunday. All driven by a single obsession: to finish, in the best place, this new edition of the Vendée Globe, “the Everest of the seas”, as some like to call it, this solo, non-stop, unassisted and unassisted world tour. with the same monohull formats for all competitors. « A legendary race, much more than a competition, for nearly three months, a human adventure, a challenge for heroes »summarizes Magali Tézenas du Montcel, the general director of Sporsora, an association which brings together the main players in the sports ecosystem.

Forty boats and numerous companies alongside them, because the sailors, most of whom are at the head of a racing team employing several people, need sponsors to support them on a daily basis. The construction of a monohull – between 4 and 8 million euros…

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