Stéphane Scarelladirector of RENT, a real estate exhibition which is held in France and internationally. The 2024 edition will be held from November 6 to 7 at Paris Expo, Porte de Versailles.
Nathalie GardesLecturer at the University of Bordeaux, researcher, specialist in digital and real estate professions on the property transactions side. She co-wrote the book “Digital and customer journey in real estate” (Dunod editions).
The full video of the show
Stéphane Scarella highlights the weight of Proptech today in France, the emergence of start-ups linked to real estate.
If AI will be the highlight of the show with numerous conferences dedicated to this theme, all trends and innovations will be represented: purchase, sale, rental management, virtual tours, 3D models, digital twins, investment, taxation, decarbonization, ecological transition…
RENT highlights
Stéphane Scarella details the highlights of the 2024 edition of RENT, a show which takes place from November 6 to 7, 2024 at Paris Expo, Porte de Versailles. New products, new technological tools, conferences. In total: 400 exhibitors, around a hundred startups and 11.000 expected visitors.
The role and challenges of AI
Nathalie Gardes, researcher and digital specialist, explains the role of generative AI for individuals. The provision of content on all media, the advantages but also the obstacles. How to define Artificial Intelligence? How does AI impact real estate?
AI is disrupting many professions, particularly those in real estate. Even if there is still some reluctance, professionals must adapt to the new situation and can benefit from it. Advanced prospecting technique, visits, announcements, relationships with buyers, sellers, time savings… AI can also help potential buyers find a property corresponding to expectations, detect information in advance on energy performance, possible work to be carried out …
The democratization of AI
Generative AI tools, once reserved for experts, are now accessible to everyone. This democratization, this access to data, opens up new perspectives, radically transforming practices. Artificial intelligence is shaking up the real estate industry. In France, according to a Deloitte study, 83% of real estate companies plan to increase their investments in AI by the end of 2025.
AI, data, the collection of increasingly precise data for housing but also the building, by extension, the neighborhood, the city in real time, the climate, the sustainable transition, governance…the challenges and the challenges are immense.
To read, to see:
ChatGPT Search: OpenAI launches its own search engine, powered by AI, to compete with Google
Green AI: artificial intelligence serving the climate book by Gilles Babinet, Odile Jacob editions
Rapport France IA
Artificial and digital intelligence
Artificial intelligence and the Greater Paris Metropolis
Figaro Immo show: AI at the service of the city and real estate with Martin Pavanello (Mister IA) and Hubert Béroche (Urban AI)
