The match between the XV of France and Japan was an opportunity for Les Bleus fans to see Antoine Dupont, Grégory Alldritt and the other tricolors with their new jerseys. Since September, adidas has been the new official equipment supplier of the French Rugby Federation. And this for the next few years.
Discover rugby equipment by adidas
This collaboration, steeped in history, strengthens the links between the three-striped brand and French rugby. Together, they aim to propel French rugby towards new horizons. With an ambitious vision of inclusiveness and modernity.
A jersey with three stripes, a symbol of elegance and performance
Building on its 18 years of partnership with the FFR, marked by Grand Slams in 1987, 1997 and 1998, adidas is once again banking on French excellence. The performances of Fabien Galthié's men in recent years bode well for a bright future. With why not a first world title in 2027 in Australia.
The new French XV jersey, unveiled on September 7, 2024 during a women's French XV match, proudly displays the three tricolor stripes. This sleek design perfectly embodies the heritage and elegance that both entities wish to pass on to future generations.
In addition to being aesthetically refined, the jersey benefits from the latest innovations from adidas in terms of performance. “ At adidas, performance is at the heart of everything we do », underlines Marine Dussere, Sports Marketing Director of adidas France. This jersey, designed for the comfort of players, stands out as cutting-edge equipment.
A strong commitment to women's and amateur rugby
adidas and the FFR also intend to support amateur rugby and in particular women's rugby. The “Rugby for Women” program will offer 250 teams of girls under the age of 15 complete kits to promote the practice.
A voucher will also be distributed to junior and senior women's teams of clubs participating in official competitions, an initiative which will affect nearly 650 teams across the country.
The XV de France collection by adidas
For Florian Grill, president of the FFR, this partnership “ supports French rugby from the base to the top “. With nearly 900 women's teams benefiting, the FFR and adidas are working together for more accessible and inspiring rugby.
By combining history, technology and values, the FFR and adidas aim to promote inclusive and efficient French rugby, serving everyone.