Mark Zuckerberg very angry at Apple, he viciously criticizes the company for lacking innovation

Mark Zuckerberg, PDG de Meta, and launched a frontal attack against Apple during his latest appearance on Joe Rogan's podcast. The 39-year-old billionaire didn't beat around the bush: according to him, Apple simply didn't “nothing great has been invented in a while”. A devastating criticism which reflects the growing tensions between the two tech behemoths.

Steve Jobs' legacy questioned

“Steve Jobs invented the iPhone, and now they're just sitting on it 20 years later”asserts Zuckerberg with barely concealed contempt. The boss of Meta directly calls into question Apple's capacity for innovation since the death of its legendary co-founder. An analysis which, however, ignores several major innovations from the Apple brand, such as the Apple Silicon processors which revolutionized MacBooks, the AirPods which dominate the wireless earphone market, or the Apple Watch which reigns supreme. master in the connected watch sector.

The Metaverse War Intensifies

The Vision Pro, Apple's latest addition to mixed reality, has not escaped Zuckerberg's harsh criticism. With obvious disdain, Meta's boss brushes the device aside, reducing it to a simple gadget “really good for watching movies”. This pique is not insignificant, Meta having invested billions in its own metaverse takes a very dim view of the arrival of Apple on its playing field. The battle to dominate the future of virtual reality is only to start.

The crux of the matter: the App Store and its 30%

Beyond questions of innovation, it is above all Apple's economic model which crystallizes the tensions. Zuckerberg denounces the 30% commission charged by Apple on all transactions made via the App Store. A “tax” that he considers arbitrary and stifling for the ecosystem. The founder of Meta goes so far as to claim that his company could double its profits without the restrictions imposed by Apple.

The situation is all the more tense as iOS's anti-tracking features dealt a major blow to Meta's advertising model. Zuckerberg accuses Apple of using privacy as a pretext to handicap its competitors. The difficulties encountered in integrating Meta's Ray-Ban connected glasses with iPhones perfectly illustrate this technological cold war.

Mark in full transformation

This muscular exit from Mark Zuckerberg is part of a broader context of personal and professional transformation. The CEO of Meta, who recently made a marked conservative shift, seems determined to establish himself as Silicon Valley's new provocateur-in-chief. Between the end of fact-checking on his platforms and the reduction of inclusion initiatives at Meta, Zuckerberg cultivates a rebel image that contrasts radically with his former shy geek persona.

However, some observers point out the irony of the situation? While Zuckerberg criticizes Apple's lack of innovation, Meta itself struggles to convince with its own new features. Threads appears to be a simple copy of Twitter, while colossal investments in the metaverse are slow to bear fruit.