« The takeover scope includes all Jour branches and franchises, and follows the decision of the Paris Commercial Court dated December 13, 2024, explains Julien Lefeuvre, President of Popotes Group (Popotes brand, 10 points of sale between Paris, Lyon and Dijon). We are now entering a new phase and putting in place the necessary actions to ensure a successful relaunch with confidence. » The leader plans to announce his strategic plan at the beginning of January.
The brand was particularly coveted, notably by Cojean and Les Mulliez. For good reason, the pioneer of the salad bar created in 2003 by Noémi Carrelet, Thomas Fourneret and Thomas Battistini, then sold in 2021 and since then managed by Maël Bart, fits perfectly into the very fashionable Heathly trend with fresh dishes and premises, prepared on site, at the customer's request. We still need to find the right economic model… and profitable. The solution will perhaps come from the pooling of certain resources linked to the merger with Popotes Group.
It remains to be seen whether the brand retains its own concept and name or if it goes under the Popotes banner. Currently, Jour has around thirty restaurants in France (including 11 branches) and two abroad (Luxembourg, Switzerland).
December 2024
