Your crazy recipes with mont d’or? She doesn't want it. Francs-Comtois on the snow? They know how to manage! The little girl from Franche-Comté, as she calls herself on the networks, wants to laugh and break preconceived ideas.
She has been able to conquer her audience on social networks, particularly on TikTok and on YouTube, with her short, funny and impactful videos.
Make people laugh and send a message in a short time
His favorite subject? The terroir, Franche-Comté and the clichés. After nearly a million “likes” and almost 25,000 subscribers on TikTok, it reaches a young audience, but not only that. And above all, not always from Franche-Comté, since it lists visitors from Toulouse, Paris and other regions.
If she prefers not to give her identity, wanting to preserve her family life, we can tell you that she was born in Besançon. After sailing, she returned to “home”, in the Doubs, not far from the Jura, which she knows just as well as the department of her birth.
“In 2021, I arrived on the networks by chance and I discovered this very short and dynamic format that TikTok offered. We can send a powerful message in a very short time,” comments La Bisontine.
Talk about your land
She quickly realizes that there aren't many people on social media talking about the region. “I want to break the clichés. I wanted to talk about my region with humor, to do something offbeat, while highlighting departments that have a lot to contribute, in terms of gastronomy, landscapes, tourism…”
She was surprised by the enthusiasm surrounding her videos. Even today, the most recent ones on Mont d'Or have nearly a million views. “It’s a noble product that needs to be talked about. » Or even this video of a “teacher in Paris who asks how to say ''it's cold'' in Franche-Comté”, which prances in the “For you” of the social network with nearly 836,000 views.
“Make myself happy”
The little girl from Franche-Comté, although she is successful, does not put pressure on herself. “I do it when I have time, sometimes it takes me a few minutes, sometimes several hours. I do it at my own pace, if I post so much the better, if not too bad. My family comes first. »
Despite everything, she still tries to always reinvent herself. “I am motivated by the positive feedback from people, in 99% of cases, it is benevolent. »
Making it a source of income is not one of its objectives. “I would have to make videos of at least a minute to get paid, but that's not my format, it doesn't really interest me. » She has already accepted partnerships, notably with Doubs, to promote a hiking application. “But it must remain consistent with my content. » The important thing in the end, for her, is above all to “keep my freedom and have fun”.
TikTok and other social networks: The little one from Franche-Comté.
